
OUR BESTSELLERS
3 Piece set- pant, sleeveless top and full sleeves shrug
( with dupatta 4 piece set)
Soft cotton printed top with scalap detailing pant and chanderi dupatta ( set of 3)
Welcome to Rubeena Label
Rubeena Label is the epitome of passion, creativity, and ageless fashion. It is not a name—it is an experience of imagination and self-expression, stitched thread by thread into each garment.
Meet Rubeena – The brains behind our stunning designs
Rubeena, a self-trained designer, discovered her vocation in the flowing folds of sarees, the royal elegance of Anarkalis, and the carefree sophistication of Indo-Western attire. What began as an experiment with textiles soon became a signature brand, transforming ethnic fashion with a modern heart. A designer that Chennai celebrates, she has been a part of SIIMA and various other prestigious events.
At Rubeena Label, tradition and modernity blend in a harmonious dance of design. Each garment is lovingly handcrafted, honouring India’s rich textile heritage while welcoming bold new interpretations. The fine weaves, the intricate embroidery, and the classic silhouettes are all echoes of the artisans who give their hearts to every piece.
Rubeena Label celebrates the beauty of fabric in its rawest, most genuine form. Each outfit bears a tale, each stitch a legacy.

What Makes Rubeena Label Different?

- Love is what sets Rubeena Label apart. The love for designs and all things meticulously crafted!
- Each design, each pattern, each silhouette is thoughtfully sketched from scratch. Our skilled craftsmen and artisans bring our founder’s vision to life - not merely to be worn, but to be felt with love!
- The magic comes alive through the eyes of Rubeena, capturing the essence of each piece, as she brings her dream to life through her work. Each ensemble is not just material and seams—it is a feeling, a tribute to individuality.
Come shop with us!
Rubeena Label is where art meets sophistication, where tradition meets futurism, and where each ensemble speaks for itself.
Mid season up to 50% off
Special todays up to 30% off
Family says about us
“Rubeena’s collection made me feel comfortable and confident from the first outfit. I love how each piece has its own personality, and the customization options make it even more special!”

Priya
“As a bride, I always imagined my blouse to be unique and royal, and Rubeena made that dream come true. I received so many compliments and will forever cherish that day and the beautiful blouse!”

Anita
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